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2016 Governors Conference Agenda

ABOUT REGISTER SPEAKERS AGENDA HALL OF FAME HOTEL SPONSORS SILENT AUCTION LIVE AUCTION/MEDIA PACKAGES SUNDAY FUNDAY

VOLUNTEER FAQ

2016 Governor's Conference

Agenda

Click to view a PDF version of this agenda.

Sunday, May 15th

11:30AM – 5:30PM
Proceeds go to New Mexico Hospitality's Scholarship Fund, benefiting students pursuing a degree in hospitality, travel, and tourism.
Red Hawk Golf Club - Las Cruces, NM
6:00PM – 9:30PM
Meet at Farleys (across from Hotel Encanto Las Cruces)

 

Monday, May 16th

9:00AM – 11:00AM
Open House: School of Hotel, Restaurant, and Tourism  Management, NMSU
For more info, contact: Dr. Hertzman, Director 
New Mexico State University
10:00AM – 12:00PM
Regional Boards Meeting (invite only)
Las Cruces Convention Center - Las Cruces Sun News Meeting Room
12:00PM – 1:00PM

NMHA Government Affairs Committee Meeting (committee members only)

Las Cruces Convention Center - Citizen Bank Meeting Room

1:00PM – 3:00PM
NMHA Board Meeting (NMHA members only)
Las Cruces Convention Center - Citizen Bank Meeting Room
3:00PM – 5:00PM
Tourism Commissioner's Meeting (open to the public)
Las Cruces Convention Center - Las Cruces Sun News Meeting Room
 

WELCOME RECEPTION

-- Hotel Encanto de Las Cruces –
705 S Telshor Blvd, Las Cruces, NM 88011
5:00PM – 7:00PM
Welcome Reception -
Private concert with Country Music star, Bri Bagwell
Hotel Encanto Las Cruces Patio

 

Tuesday, May 17th

7:30AM
Registration
8:00AM – 9:00AM
Breakfast & Welcome
9:00AM – 10:00AM
Breakfast Keynote –
Peter Avis (Virgin Group)
10:00AM – 10:30AM
Break @Trade EXPO
10:30AM – 11:30AM
Marketing Breakout:
 
Moderators:
- Brendon Smith (Lamar Advertising)
Panelists:
- Cimin Cohen (Talweg Creative)
- Cara Garretson (McKee Wallwork)
- Cheri Kofakis (Target Media)

Developing Your Destination Breakout:

Panel: Measuring the Impact Your Event Has on your Local Economy

ModeratorPriscilla Bloomquist PhD (New Mexico State University)
Panelists:                   
Chris Cordova (Southwest Planning LLC)
- Heather Tanner (International Folk Art Alliance)
- Lisa Boeke (Carlsbad Chamber of Commerce)
Revenue Generation Breakout:
 
Laura Kesselman (Kesselman-Jones, Inc,)
11:30AM – 12:00PM
Lunch
 
Special Announcement with Dr. Garrey Carruthers
12:00PM – 1:00PM
1:00PM – 1:30PM
Break @Trade EXPO
1:30PM – 2:30PM
Marketing Breakout:
Georgianne Brown and Ryan Monahan (Big Couch Media Group)
Developing Your Destination Breakout:
 
Moderator: Jen Schroer (New Mexico Hospitality Association)
Panelists:
- Tonya Stinson (Farmington Convention and Visitors Bureau)
- Kimberly Patterson (Visitor Engagement Academy)
- Mickey Schaefer (Mickey Schaefer & Associates LLC)
Revenue Generation Breakout:
Peter Avis (Virgin Group)
2:30PM – 2:45PM
Break
2:45PM – 3:45PM
Marketing Breakout:
Georgianne Brown and Ryan Monahan (Big Couch Media Group)
Developing Your Destination Breakout:
Jennifer Bales (Las Cruces Convention and Visitors Bureau)
Revenue Generation Breakout:

Moderator: Peter Avis (Virgin Group)

Panelists:

- Hal Leonard (Hilton Santa Fe Buffalo Thunder)
- Belia Alvarez (Heritage Hotels and Resorts)
- Steve Smith (Total Management Systems Inc.)

3:45PM – 4:00PM 

Break @Trade EXPO

4:00PM – 5:00PM
Wine Tasting @ Trade EXPO
Sponsored by New Mexico Wine Grower's Association

xxx

HALL OF FAME RECEPTION & DINNER

--- New Mexico Farm and Ranch Heritage Museum ---
4100 Dripping Springs Rd, Las Cruces, NM 88011

6:00PM – 7:00PM
Hall of Fame Reception-
Reception, entertainment, and tequila tasting hosted by the Mexican consulate
7:00PM – 9:30PM
Hall of Fame Dinner

 

Wednesday, May 18th

7:30AM
Registration
8:00AM – 9:00AM
Breakfast & Welcome
9:00AM – 10:00AM
Breakfast Keynote –
Scott Cassidy (Disney)
10:00AM – 10:30AM
Break @Trade EXPO
10:30AM – 11:30AM
Marketing Breakout:
Scott Cassidy (Disney)
Developing Your Destination Breakout:
Moderator: Jen Schroer (New Mexico Hospitality Association)
Panelists:
Mark Bleth (Follow The Sun)
Stephen Ekstrom (Fire Starter Brands LLC)
- Alex Shelton (Albuquerque Convention and Visitors)
Revenue Generation Breakout:
Jerome Wade (The Epic Advantage)
11:30AM – 12:00PM

Break @Trade EXPO

12:00PM – 12:30PM
Lunch
12:30PM – 1:30PM
Lunch Keynote 
Georgianne Brown (Big Couch Media Group)
 

Our Sponsors

New Mexico True

                 

 

 

 

 


 

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CONTACT INFO

  • 1420 Carlisle NE, Suite #210                                              Albuquerque, NM 87110
  • Phone: 505.506.8624
  • Mail: info@newmexicohospitality.org