2018 Top Hat Finalist Spotlight – 2018 Gallup’s Visitor Guide

2018 Marketing – Best Print Finalist

Gallup McKinley County Chamber of Commerce

What was your favorite part about the campaign?
We completely redesigned and updated the concept. The new guide provides more complete visitor information. It is far more user friendly and each segment of the guide ties back to a member of our community and its history. You’ll not only find traditional listings and dates of events and hotels, restaurants etc…but you will be challenged to find “Only in Gallup” landmarks. The visitor also get’s easy to use knowledge about Native American art and how to by authentic.

What is something you learned from this campaign?
That change can be tough but well worth the investment when you see the final product.

What does being a finalist mean to you?
We are proud to have been named a finalist. This award doesn’t just reward us for our hard work, but also shines a spotlight on the community we love. Being recognized for our work is icing on the cake for a job well done.

Stay tuned for more Finalist Spotlights as we get closer to the 2018 New Mexico True Top HAT Awards Gala on November 8th!