2018 Top Hat Finalist Spotlight – Santa Fe 2926

2018 Product Development – Best New Experience Finalist New Mexico Steam Locomotive & Railroad Historical Society What is your favorite part about the event/attraction/experience? Learning about New Mexico’s rail history and the mechanics of big steam from our knowledgeable tour guides; Watching the drama unfold as the volunteer workers attend to the locomotive. What does being a finalist mean to … Read More

2018 Top Hat Finalist Spotlight – Best in Show Night

2018 Product Development – Best New Experience Finalist Gallup Inter-Tribal Indian Ceremonial, Gallup Arts What is your favorite part about the event/attraction/experience? Celebrating artists of our Greater Gallup area for a one-night only experience in the heart of our downtown, exhibiting some of the most fabulous contemporary Native American handmade pieces, paired with historic pieces of yesteryear. What does being … Read More

2018 Top Hat Finalist Spotlight – Rio Grande Theater

2018 Product Development – Best New Experience Finalist Visit Las Cruces What is your favorite part about the event/attraction/experience? Built as a movie theater in 1926, the Rio Grande Theatre was a place where families created memories. My favorite part about is seeing grandparents taking his grandkids to our kid’s matinee and hear when they tell them “I meet your … Read More

2018 Top Hat Finalist Spotlight – Old Town Shop and Win

2018 Marketing – Most Innovative Campaign Finalist Routes Bicycle Tours & Rentals, Inc. What was your favorite part about the campaign? Our favorite part about the campaign was bringing together our community of merchants in Old Town and reminding our locals that Old Town is comprised of locally-owned and operated businesses. Experiencing that level of comradery within our city was … Read More

2018 Top Hat Finalist Spotlight – Manhattan on the Mesa

2018 Product Development – Best New Experience Finalist Bradbury Science Museum / Los Alamos National Labs What is your favorite part about the event/attraction/experience? Enabling a real experience of the Manhattan Project National Historical Park that is usually off-limits because of being “behind the fence” at Los Alamos National Laboratory What does being a finalist mean to you? Being a … Read More

2018 Top Hat Finalist Spotlight – Taos Vortex

2018 Product Development – Best New Experience Finalist Meow Wolf What is your favorite part about the event/attraction/experience? We loved creating an immersive experience that people could dance, explore, eat, drink, sleep and dream in. It was incredible to bring a completely new festival to New Mexico! What does being a finalist mean to you? We’re very honored to be … Read More

2018 Top Hat Finalist Spotlight – Tour of the Gila – Gila Monster Gran Fondo

2018 Marketing – Best Print Finalist SkyWest Media Silver City Chamber of Commerce What was your favorite part about the campaign? This campaign is very unique in that it merges the beauty of the Gila with promotions of cycling to the amateur rider. Capturing the photos of the Gila with cyclists enjoying the spectacular ride is a highlight. What is … Read More

2018 Top Hat Finalist Spotlight – Southwest: The Magazine Special Section – Your Adventure in Albuquerque

2018 Marketing – Best Print Finalist McKee Wallwork + Co. Visit Albuquerque What was your favorite part about the campaign? Seeing and reading about beautiful Albuquerque across so many pages of Southwest’s magazine. Visit Albuquerque’s participation made it possible for numerous local businesses and organizations to be highlighted in Southwest: The Magazine, when they may not have otherwise had the … Read More

2018 Top Hat Finalist Spotlight – 2018 Gallup’s Visitor Guide

2018 Marketing – Best Print Finalist Gallup McKinley County Chamber of Commerce What was your favorite part about the campaign? We completely redesigned and updated the concept. The new guide provides more complete visitor information. It is far more user friendly and each segment of the guide ties back to a member of our community and its history. You’ll not … Read More

2018 Top Hat Finalist Spotlight – #WeShallContinue

2018 Marketing – Best Social Media Finalist Indian Pueblo Cultural Center What was your favorite part about the campaign? Everyone is always looking for a place of belonging. The #WeShallContinue campaign gave individuals that belonging -whether if they are Native or not, #WeShallContinue is you story of resilience. What is something you learned from this campaign? The #WeShallContinue campaign has … Read More