TRENDS Conference

ABOUT: 2020 Hospitality and Tourism TRENDS & Annual Meeting

Grow Your Business and Destination with Marketing and Research Intelligence

New Mexico Hospitality and Tourism TRENDS & Annual Meeting is the annual marketing and research conference held annually in Santa Fe. In addition to an annual review of the New Mexico Hospitality Association, TRENDS also serves as the annual introduction to the New Mexico Legislative Session with an update on our policy priorities and legislative agenda. TRENDS will also feature a preview of the latest travel trends and industry predictions from several educational breakout sessions throughout the day that will help put your hospitality or tourism business/organization on the right track to succeed in 2020.

This will be our third year partnering with both the New Mexico Association of Commerce and Industry (ACI) and Santa Fe Chamber of Commerce to give you access to their events and the opportunity to network, connect, and engage with other business professionals and legislators. TRENDS will coincide with our Annual Meeting, and we will be offering complementary workshops throughout the day.


February 3-4, 2020


La Fonda on the Plaza
100 E San Francisco St
Santa Fe, NM 87501

Who Should Attend?

  • C-level executives
  • Business owners
  • DMO leaders
  • Hotel management
    • General Managers
    • Director of Sales
    • Director of Marketing

Why Attend?

Top 5 Reasons to Attend 2020 Hospitality & Tourism TRENDS

Grow your business and prepare for a successful year with our condensed 1-day program:

  1. Gain access to key leaders who have influence in your business environment (state leaders, decision makers, thought leaders, etc.)
  2. Get up-to-date with emerging trends to make your 2020 a successful and productive year
  3. Get advice and actionable strategies from experts and industry leaders to grow your revenue and sales in 2020
  4. Connect with industry peers to see how they approach and solve the same obstacles and opportunities as you do
  5. Gain influence in one of the largest industries in New Mexico…TOURISM

Bridging Business & Government

Again this year, we are collaborating with the Association of Commerce and Industry (ACI) and Santa Fe Chamber of Commerce (SFCC) to bring you a strong program that will provide you with more exposure to our state leaders and industry experts.

As our state’s leaders prepare to develop policy solutions this legislative session, this collaborate effort between ACI, SFCC, and New Mexico Hospitality Association encourages holistic conversations about growing business, creating jobs, developing our workforce and ultimately helping communities thrive.

TRENDS ALL ACCESS registration includes:

  • ACI Business Day in Santa Fe
  • Hospitality & Tourism TRENDS & Annual Meeting
  • Santa Fe Chamber Annual Legislative Reception

February 3-4, 2020

La Fonda on the Plaza 201 W Marcy St. Santa Fe, NM 87501